We create solutions for restaurant, retail, and consumer-based businesses that drive brand recognition, streamline operations, and increase revenue.
Sky Casper Entertainment
As one of New England's premier entertainment companies, an updated website, modern ticketing experience, and customer engagement platform set them up for sustained growth. With automated triggers and audience segmentation, these tools allow owner Sky Casper the ability to create a high-touch and personalized experience for his clients.
The Challenge
When Sky Casper, the ambitious owner, approached Boldly Forge, he carried a clear vision for his brand's digital transformation. His requirements were explicit - he wanted a website that could coherently convey his brand's identity, actively engage its fans, and streamline the ticket ordering process. More than that, he desired advanced marketing capabilities that could foster continuous interaction and engagement with his audience. The task was to create this dynamic platform to replace an outdated Wix site, taking his brand's digital presence from being merely functional to exuding a sense of vibrancy and interactivity.
Engaging & Simplified Event Registration
This entertainment company website is a highly engaging platform that combines exceptional design, functionality, and search engine optimization to ensure maximum user engagement and customer satisfaction. The website features visually appealing layouts, intuitive navigation, and fast loading times, making it easy for users to find and purchase tickets to their favorite events.
The website’s search engine optimization is top-notch, ensuring that it ranks high on search engine result pages and drives more traffic to the site. The search engine optimization allowed the site to successfully gain over 25k visitors monthly, starting the first month it was launched, with continual growth month over month.
Customer Engagement
Email & SMS Automation
ActiveCampaign is a powerful marketing automation platform that allows businesses to streamline their communication with customers through email and SMS. ActiveCampaign was implemented for Sky Casper Entertainment to allow them to create targeted campaigns that are triggered by specific customer behaviors, such as website visits or past event attendance. The platform also offers advanced segmentation and personalization features, allowing tailored messages for each individual customer. ActiveCampaign’s automation capabilities save time and effort by automating repetitive tasks such as email list management, lead nurturing, and abandoned cart reminders. Additionally, the platform provides detailed analytics and reporting.
Implemented Technologies
- Custom Bespoke WordPress Website
- Automated Customer Engagement through ActiveCampaign
- Integrated Ticket Sales Platform